Forgive me if I missed something, but why isn't every homebrew developer not getting their app listed on

I think that Palm and the community should promote the HELL out of this option. There are far too many who have a fear of sideloading via webOSQI and Preware. This is the perfect opportunity to open up the many homebrew apps in parallel with those in the App Catalog.

I see so many complaints on Precentral and Twitter about the Pre not having a certain application that the iPhone, Android or BB have. Almost every time, I can point then in the direction of a homebrew app that does nearly the same but they they fall apart when they read the homebrew installation how-to's.

so..what's up?