Theme and Mindshare Subversion?

[ElPhantasmo]

Are there some people out there intentionally creating themes based on a competitors mobile OS and placing them on a competing mobile OS just to increase their presence?

e.g. Android theme for webOS

In other words, is this being done to increase mind share of a direct competitor, or to imply the competitor is what people really want?

e.g. Your webOS phone should be an Android

Is this user "re-branding" easily seen in other mobile OS communities?