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  1.    #1  
    RIM Unseats Apple in The NPD Group's Latest Smartphone Ranking

    And yet no RIM vs Palm threads, but lots of worry about Apple. I keep saying its not palm vs apple..

    PORT WASHINGTON, NEW YORK, May 4, 2009 – According to The NPD Group, a leader in wireless industry market research, an aggressive “buy-one-get-one” promotion by Verizon Wireless helped RIM’s BlackBerry Curve move past Apple’s iPhone to become the best-selling consumer smartphone in the U.S. in the first quarter (Q1) of 2009. RIM’s consumer smartphone market share increased 15 percent to nearly 50 percent of the smartphone market in Q1 2009 versus the prior quarter, as Apple’s and Palm’s share both declined 10 percent each.

    Based on U.S. consumer sales of smartphone handsets in NPD’s “Smartphone Market Update” report, the first-quarter 2009 ranking of the top-five best-selling smartphones is as follows:

    1. RIM BlackBerry Curve (all 83XX models)
    2. Apple iPhone 3G (all models)
    3. RIM BlackBerry Storm
    4. RIM BlackBerry Pearl (all models, except flip)
    5. T-Mobile G1

    “Verizon Wireless’s aggressive marketing of the BlackBerry Storm and its buy-one-get-one BlackBerry promotion to its large customer base contributed to RIM capturing three of the top five positions,” said Ross Rubin, director of industry analysis at The NPD Group. “The more familiar, and less expensive, Curve benefited from these giveaways and was able to leapfrog the iPhone, due to its broader availability on the four major U.S. national carriers.”

    Smartphones, which represented just 17 percent of handset sales volume in Q1 2008, now make up 23 percent of sales. “Even in this challenging economy, consumers are migrating toward Web-capable handsets and their supporting data plans to access more information and entertainment on the go.” Rubin said.
  2. #2  
    To be fair and to keep it in perspective, that's the Blackberry Curves being sold across all major and second-tier carriers AND with a buy 1, get 1 free Verizon promotion that was heavily advertised, versus the iPhone 3Gs sold on AT&T with no real price discounting and no new models like the Blackberry Storm.

    I don't think (or at least, I hope) anybody has any delusions about the Pre putting on a similar performance against RIM. And it doesn't need to.
  3. #3  
    The Curve is an excellent device (if not a little outdated). It also helps you can get one for free with new service on all carriers.
  4. #4  
    This is the key part of this article:

    Quote Originally Posted by cardfan View Post

    Smartphones, which represented just 17 percent of handset sales volume in Q1 2008, now make up 23 percent of sales. “Even in this challenging economy, consumers are migrating toward Web-capable handsets and their supporting data plans to access more information and entertainment on the go.” Rubin said. [/I]
    Plenty of room for Palm to grow.
    VisorPhone Clone
    (Please do not thank me - I find it scary)
  5. #5  
    Quote Originally Posted by mobileman View Post
    The Curve is an excellent device (if not a little outdated). It also helps you can get one for free with new service on all carriers.
    Sprint's website says it's still $99 after all of the rebates. Same for AT&T. Are you talking about refurbs?
  6. #6  
    Quote Originally Posted by sir_mycroft View Post
    This is the key part of this article:



    Plenty of room for Palm to grow.
    There is, and data Averge Revenue Per User is the only part of Sprint's business aside from Boost unlimited that seems to be growing. There is indeed room for the Pre to find its own profitable niche.
  7. #7  
    Quote Originally Posted by mikah912 View Post
    Sprint's website says it's still $99 after all of the rebates. Same for AT&T. Are you talking about refurbs?
    Check amazon.com or other wireless on-line retailers. Amazon has it for 1 cent on AT&T, Verizon, and tmobile. For Sprint its $75.00. All of these are new (not refurb).

    Wirefly offers the Sprint model for free with new service.
  8. #8  
    Yet, in a JD Powers customer sat survey, RIM places 5th. Still ahead of Palm, but there are 3 WM providers between them and Apple.
  9. #9  
    Quote Originally Posted by mobileman View Post
    Check amazon.com or other wireless on-line retailers. Amazon has it for 1 cent on AT&T, Verizon, and tmobile. For Sprint its $75.00. All of these are new (not refurb).

    Wirefly offers the Sprint model for free with new service.
    Ah, cool. These are all for new contracts only, tho, right?
  10. #10  
    Quote Originally Posted by mikah912 View Post
    Ah, cool. These are all for new contracts only, tho, right?
    yes.
  11. #11  
    Quote Originally Posted by mikah912 View Post
    To be fair and to keep it in perspective, that's the Blackberry Curves being sold across all major and second-tier carriers.
    That's a huge advantage for RIM, its smartphones are available on every carrier and every major carrier has at least one Blackberry Worldphone model. Historically RIM hasn't played the exclusive carrier game though too much though that has changed with the Bold and the Storm.

    None of the new smartphone OS platforms are available on more than one carrier. In fact the only other plaform available on all other carriers is WM.
  12. #12  
    Quote Originally Posted by bubbatex View Post
    Yet, in a JD Powers customer sat survey, RIM places 5th. Still ahead of Palm, but there are 3 WM providers between them and Apple.
    I think part of that is the buy versus loaner factor too. A lot of people with blackberries are given them by work and that provides one level of satisfaction with the device. Especially with the lockdowns many companies place on their hardware. Whereas if you actively are spending your own money on a device that you have more freedom with, you are more likely to be satisfied.
  13. #13  
    Quote Originally Posted by prereferee View Post
    I think part of that is the buy versus loaner factor too. A lot of people with blackberries are given them by work and that provides one level of satisfaction with the device. Especially with the lockdowns many companies place on their hardware. Whereas if you actively are spending your own money on a device that you have more freedom with, you are more likely to be satisfied.
    Makes sense (which you have been doing a lot lately).

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