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  1. KAPS's Avatar
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       #1  
    It is a very long post but it is worth reading.
    The demise of RIM is near and no one in Hell can stop it.
    Playbook is a adobe flash toy, that the best line of this mail.

    Open letter to BlackBerry bosses: Senior RIM exec tells all as company crumbles around him

    3) Cut projects to the bone.

    There is a serious need to consolidate our focus to just a handful of projects. Period.

    We need to be disciplined here. We can’t afford any more initiatives based on carrier requests to squeeze out slightly more volume. Again, back to point #1, focus on the end users. They are the ones making both consumer & enterprise purchase decisions.

    Strategy is often in the things you decide not to do.

    On that note, we simply must stop shipping incomplete products that aren’t ready for the end user. It is hurting our brand tremendously. It takes guts to not allow a product to launch that may be 90% ready with a quarter end in sight, but it will pay off in the long term.

    Look at Apple in 1997 for tips here. I really want you to watch this video because it has never been more relevant. It is our friend Steve Jobs in 97 and it may as well be you speaking to RIM employees and partners today.
    4) Developers, not Carriers can now make or break us

    We urgently need to invest like we never have before in becoming developer friendly. The return will be worth every cent. There is no polite way to say this, but it’s true — BlackBerry smartphone apps suck. Even PlayBook, with all its glorious power, looks like a Fisher Price toy with its Adobe AIR/Flash apps.

    Developing for BlackBerry is painful, and despite what you’ve been told, things haven’t really changed that much since Jamie Murai’s letter. Our SDK / development platform is like a rundown 1990′s Ford Explorer. Then there’s Apple, which has a shiny new BMW M3… just such a pleasure to drive. Developers want and need quality tools.

    If we create great tools, we will see great work. Offer **** tools and we shouldn’t be surprised when we see **** apps.

    The truth is, no one in RIM dares to tell management how bad our tools still are. Even our closest dev partners do their best to say it politely, but they will never bite the hand that feeds them. The solution? Recruit serious talent, buy SDK/API specialist companies, throw a truckload of money at it… Let’s do whatever it takes, and quickly!

    Some of our offices feel like Soviet-era government workplaces.
    Last edited by KAPS; 06/30/2011 at 12:44 PM.
    Unlocked Pre 2 from UK Ebay.
  2. ogeneo's Avatar
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    #2  
    Quote Originally Posted by KAPS View Post
    It is a very long post but it is worth reading.
    The demise of RIM is near and no one in Hell can stop it.
    Playbook is a adobe flash toy, that the best line of this mail.
    Why the ?, ever hear the phrase about living in a glass house?

    RIM's reply:

    The company is thankfully in a solid business and financial position to tackle the opportunities ahead with a solid balance sheet (nearly $3 billion in cash and no debt), strong profitability (RIM’s net income last quarter was $695 million) and substantial international growth (international revenue in Q1 grew 67% over the same quarter last year). In fact, while growth has slowed in the US, RIM still shipped 13.2 million BlackBerry smartphones last quarter (which is about 100 smartphones per minute, 24 hours per day) and RIM is more committed than ever to serving its loyal customers and partners around the world.
    When HP/Palm can boast those types of numbers with their WebOS suite, get back to me.
  3. #3  
    Maybe they can pass along the letter to H/Palm. It seems they are suffering from the same symptoms.
  4. KAPS's Avatar
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       #4  
    Quote Originally Posted by genearch View Post
    When HP/Palm can boast those types of numbers with their WebOS suite, get back to me.
    The present shouldn't mask what lies in the future.
    RIM is growing due to the emerging market and people in the emerging market only buy Value for money goods, which right now RIM mobiles are.
    $3Billion in cash can easily be gone just see the example of Nokia, which was more profitable and better position than RIM.
    Btw if RIM is so good why are they firing people and this is nothing do with stocks prices.
    When RIM start growing in US get back to me.
    Unlocked Pre 2 from UK Ebay.

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