Originally Posted by k4ever
While Androids are certainly fighting between themselves to a large degree, I disagree as this relates to what HP needs to do. For the average consumer that is walking into buy their first tablet, they will be faced with two choices, the I-Pad and "everything else." The TP is now one of the more expensive "elses" out there, plus it has a number of other disadvantages vrs the Androids:
-Lots of people (and more everyday) are already familier with Android. True, it has had difficulty transitioning to a tablet, but there is still less of a learning curve for them and, even if the customer does realize that Android has had tablet issues, that helps the I-Pad more than the TP since everybody knows Apple and there is so little knowledge of webOS.
-Apps, Apps, and Apps. Sure many Android Apps dont work great scaled up, but they still have more than the TP and they have some key ones that the TP is missing still such as Netflix and Document Editing. At a BB recently I saw two parents buying tablets for their kids for college, they both asked about being able to take notes and work on term papers and the like. The salesperson opened a docs app and talked about how they could create and edit Word documents - noted how easy it was to work on documents back and forth between a computer and the tablet . He also then pushed a keyboard that they had available to use as a display.
-The folks in the stores that I have been in have no clue about webOS or the TP, especially what its strengths are vrs. the Androids. What they know is Apple and the Androids and those are what they are comfortable showing off and pushing. Also saw one BB guy really pushing the Thrive, noting to customers that, although it was thicker and heavier than other tablets, it had all of these connections and the SD card slot that made it more like a "real computer."
-For every TP ad that is out there, there are thousands of Android ads -- not just tablets but phones as well. I know its not the same, but the name recognition of "Android" is a big deal for someone that has no idea what they really want. They see an android tablet and remember lots of android ads.
-Its thicker and heavier and looks cheaper (plasticy) than many of the Androids. I know that may not be a big issue once you really use them in the real world and is has nothing to do with how the thing really runs, but for a customer that is just walking in, the thin, light and better looking Androids will have an appeal, unless they go for the Thrive (see above)
-I don't think you can really appriciate the advantage of the cards, multitaskig and how smooth webOs can be playing with the device in the store. Swiping the Honeycomb pages and calling up apps seems as smooth and slick as swiping the webOS cards when you are standing in the store. Its only after you take webOS home and use it for a while in daily situations that the advantages really start to show up -- who really multitasks in the store?
-Frankly, its easier to "play" with the android tablets than the TP. The TPs I have seen at BB are all tied to very short cords with the huge egg on the back and, in several instances, the TS have not even been working (no charge). At a few other places (walmart), they didnt even have the TP on display at all, it was in a locked case. The androids, by contrast always seem to be up and running and have long enough cords to really handle them.
The advantages of webOS (and there are many) could outweigh many of these issues once the device is purchased and a person gets familier with it, but the person who has never used webOS before is faced with three main choices at the store:
-pay more for an I-Pad that they know is the really cool choice, know has lots of Apps and probably know somebody that has one that raves about it, and assumes that it will be supported for a long time since it is the "big name" that will always be around.
-pay a lot less for someting they at least think they are familer with (thanks to their android phone) and that they believe will do the job. And, even if its not an I-Pad, it sure costs less and at least some of them are pretty thin and light and look nice and well-made, and the salespeople were able to talk about it.
-Pay same as an I-Pad for a TP that they really don't know anything about, that the salespeople really don't know anything about, that may look cheap to them compared to the less expensive options, that does not have the name recognition of I-Pad or Android, that does not have as many apps or the key ones they think they want and so forth and they could not really play with well at the store.
In all, I think that, at this point anyway, many customers will decide that, if they are going to pay "that much," they might as well buy an I-Pad. The graph set out above pretty much says the same thing vis-a-vis an android decision and, I would submit, would be even MORE weighted to the lower-price side for the TP since it has less visability at this point to the average comsumer as well as all of the above.
P.S. I do like the idea above about a coupon as opposed to a straight price drop. That would give more flexability when it comes to later deals like bundling accessories or black friday specials.