04/12/2011, 10:13 AM
I just wrote this article I hope you post some other points of view to discuss.Thanks.
Is Gartner wrong or is just an Apple´s iPad fan boy. ?
Gartner is one of the best research and forecasting companies in the world, but on the latest tablets market share forecast made by them yesterday April 11th about how is and will look the tablets market share worldwide from years 2010 to 2015 is not completely reliable.
Let´s take a walk making some analysis of the chart:
1.-Gartner forecast with real facts numbers about the iPad because the tablet has more than one year out and the version iPad2 is out now. The same panorama is for the Androids Samsung Galaxy Tab and Motorola XOOM, they are already out. However you cannot know how these companies and others Androids to come like Acer, Archos will do their marketing strategy to get buy, yet.
2.-The Blackberry Playbook and the HP webOS TouchPad are not even out yet and Gartner says these brands will sell between 3,9 to 29,4 million units for the BB and 2,7 to 8,8 million units for the HP, both for the years 2011 to 2015. You cannot forecast just because you have a hunch.
3.-The chart is not showing the years 2013 and 2014 forecasts.
4.-RIM and HP have a different enterprise approaches that the Apple´s iPad lacks.
5.-We suggest to Gartner to make separated charts: One for the multimedia tablets and one for the enterprise tablets.
6.-HP is the world´s largest technology company and are projecting to have the webOS as OS in all the devices as possible in the next 2012. Gartner will need to consider that projection too, and make different charts.
7.- Barnes & Noble has publicly stated its intent to turn the Nook Color into a rich Android tablet; the company plans a software update this spring to do just that and is already accepting third-party applications for its app store. Is the Nook Color included in the chart data.?
8.- 2015 is at least two (or more) product cycles away.
In the past 12 months, Apple’s iPad has already undergone one hardware revision as well as gained more software functionality: a dual-core processor with improved graphics, two cameras, and the ability to multitask, for example. While the iPad may not see monumental design changes each year, Apple is sure to evolve the device several times in the next four years. The same holds true for other tablet makers using different platforms.
“It’s too early to predict what the tablet market will look like several device iterations from now due to powerful new processors on the way, faster mobile broadband in wider coverage areas and improvements in mobile software and apps.”
The are too many market ways to change the consumer preferences, and forecasting 4 years ahead that way Gartner did ,is wrong, this time.
Related post: 5 Problems With Gartner’s Tablet Forecast: Mobile Technology News «