There is a reason ford and chevy make sports cars. They don't make up the majority of their market, they don't make a large majority of their money on sales of a Ford GT or the ZR1 corvette.
Originally Posted by GodShapedHole
They do however, create a ton of mind-share, name recognition, and respect.
There is no reason to discount the "high end" other than being an apologist and hoping against reason.
The Veer isn't making waves, a super late and old tech pre 3 won't make any either.
Come out with some amazing, fantastic, and cutting edge and force your way back into the market. People obviously have no problem spending 200 on contract, their are after all a ton of iphones out there.