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  1.    #1  
    Hi all,

    This is very interesting. I am not sure, I would take the same position on three platforms. However, I think two would be better: Win 7 or a stripped down version of Win and a webOS pad. A PalmPad format book reader along with other apps will be needed. I think a droid pad is a waste of $ & time.

    Take care,

    Jay

    Could HP Deliver a Triple Tablet Threat?
    By JACK GOLD of VentureBeat, August 13, 2010

    Could HP Deliver a Triple Tablet Threat? - NYTimes.com

    Rumors have been swirling about HP soon entering the tablet market with, depending on who you believe, a Windows 7 Tablet for the enterprise user, an Android tablet for e-reading, or a WebOS tablet to compete with iPads.

    Pundits have been trying to decide which of these makes the most sense, with several saying that at least 2 of these will make it to market. But I say what the company needs is all three. So HP, hereís what I think you need to do to stake out your position in the emerging tablet market that Apple has done such a good job defining:

    First, you have been showing a Windows-based tablet for many months, but it never made it to market. This is probably a good thing, as early indicators were that it was sluggish and not up to the competition. Hopefully, with the newer Atom processors released by Intel (Windows doesnít support ARM), you have been able to improve the performance to a competitive level.

    I think there is a place for a Windows-based tablet, especially in the enterprise. But I think you would do better to put all your efforts (at least initially) into getting out a WebOS and an Android tablet. You need to get them out quickly, and both need to achieve a high level of performance and usability. The Windows tablet is less time-sensitive and can wait until the performance is there. There are going to be LOTS of Android-based tablets launched later this year, so time is of the essence in getting yours out there too.

    But thatís too many products, you might be saying to yourself. Well, you have had diverse and even overlapping product sets before, and probably plan on continuing to do so in the future. I see this as a segmented strategy. The Palm brand is closely associated with WebOS. A Palm tablet makes a lot of sense as an extension of the smart phone franchise. This is just like HP keeping the Compaq brand for consumer-oriented notebooks and having the HP brand for business. Palm needs to be in the smart phone business and the lower end of the tablet space as well.

    You should seriously consider an Android-based tablet as well, although I think the priority for this is now less critical given HPís ownership of WebOS. But I think the Compaq brand should come out with an Android-enabled tablet aimed primarily at the consumer and education space. This should be a winning market entry at a compelling price and feature set, an area in which the Compaq brand has established itself. And Android would make sense here because of the large number of consumer-directed applications in the Android marketplace and the preference for all things open in the education market, particularly higher education.

    I believe HP-branded tablets geared towards the enterprise should also be in your plans, although not until the WebOS tablet is released. This makes sense as enterprises are looking at tablets to fulfill a corporate role, and HP and Microsoft are both strong in this space and can bring things to bear that Android and WebOS canít (like full Windows app compatibility, Outlook, Microsoft manageability and connections to SMS, etc.). And this is a less price-sensitive market, so having an Atom-based tablet with the cost of Windows 7 and extra memory added would not necessarily be a deal breaker.

    So HP, I believe you need to leverage your three brands by attacking three different market segments with three different strategies. This makes the most sense to me, given the diversity of the markets you serve and the diversity of product requirements in different segments. I do think timing will be critical, and each product going after its market segment will have different time-to-market needs and pressures. I believe a Palm WebOS tablet should be first, followed by an Android tablet device, followed by a Windows tablet Ė all addressing somewhat different market segments with differentiation in branding and features (and of course price).

    Is this too complex a roadmap for HP? Not if you want to dominate tablets the way you are dominating PCs. The only question is, can you make it happen in a timely and sensible fashion and before your competition preempts you?

    Jack Gold is the founder and principal analyst at J.Gold Associates, based in Northborough, Mass. He covers the many aspects of business and consumer computing and emerging technologies.

    Tags: Android, Compaq, ipad, tablet computing, tablets, webOS, Windows 7

    Companies: Hewlett Packard, Hp, Palm

    People: Jack Gold


    Copyright 2010 VentureBeat. All Rights Reserved.
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  2. #2  
    i read about the new HP patent about docking a new laptop and a cell phone.

    i would LOVE it is there was a webos phone that would dock WIRELESSLY with a webos tablet

    WOW
  3. #3  
    Any 'threat' will be mitigated by delays in release. Q1 2011? How many iPads will have been sold by then?
  4. TrevMoore's Avatar
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    #4  
    Docking stations seem like a new connector would be necessary.. They could do something along the lines of what Apple does with the iOS devices.
  5. #5  
    Quote Originally Posted by palmdoc2005 View Post
    Any 'threat' will be mitigated by delays in release. Q1 2011? How many iPads will have been sold by then?
    I don't know about that... electronics have a built-in obsolescence to them. Customers are fickle and will always want the newest device. I worked in high-end electronics for many years and it was funny to see a company only change a model number and make a small cosmetic change and people would get rid of the equipment they have to get the 'newer' model. It was easier than you would think for a previously unknown company to enter a market and get huge sales. A couple of good reviews, and some well placed ads and these small companies could become the small 'darlings' of the market and get huge sales and a strong following.

    It will take many years for the tablet market to even get close to being populated with devices. And even when that market is flooded with devices, customers being fickle, will always be attracted to newer devices. The grass is always greener...
  6.    #6  
    Quote Originally Posted by HelloNNNewman View Post
    I don't know about that... electronics have a built-in obsolescence to them.
    Hi,

    I agree, my best friend got the 1st model of the Ipad the day it came out...he is very upset that the new ones "do more than his model"...I am sure he will upgrade shortly!

    Take care,

    Jay
    Please Support Research into Fibromyalgia, Chronic Pain and Spinal Injuries. If You Suffer from These, Consider Joining or Better Yet Forming a Support Group. No One Should Suffer from the Burden of Chronic Pain, Jay M. S. Founder, Leesburg Fibromyalgia/Resources Group
  7. bruba's Avatar
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    #7  
    Triple Tablet Threat? OMG, so intense!

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